“The messaging I’ve seen all over the city—from billboards to TV commercials to radio commercials and digital ads—encouraging people to eat more fruits and vegetables… it’s made me change my eating habits. I’m 24 and had never tried a strawberry. Turns out, I love strawberries. I’m eating more fruit with my lunch. I’m including more vegetables when I make dinner. The messaging has really made a positive impact on my health. Also, if you’ve never had a strawberry… have a strawberry.”
Healthy Retail Signage
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